Baer & Associates is proud to join The Good Flour Co. on its mission to provide gluten-free flour alternatives that are healthy and tasty.

The Good Flour Co. was founded by Chef Jen Peters and Chef Hamid Salimian after Jen found out she was gluten intolerant. Jen wasn’t ready to give up her favorite foods and she knew she wasn’t about to compromise taste by using inadequate alternatives. Meticulous research and years of tests and experiments resulted in the duo creating The Good Flour Co.’s staple product – 1:1 All-Purpose Flour. Not only does their All-Purpose Flour bring the same great taste and texture as regular flour, but it’s a breeze to use. No need for annoying math equations and failed cooking experiments!
For almost 10 years following this initial breakthrough, Jen and Hamid created a range of products for easier gluten-free cooking and baking. Their line-up has expanded beyond their 1:1 All-Purpose Flour to include Fish Batter Mix, Pancake and Waffle Mix, Vanilla Bean Cake Mix, Pizza and Pasta Flour, Fried Chicken Mix, and more!

Besides being gluten-free, The Good Flour Co.’s products are also allergen-free, additive-free, and xanthan-free. All products are made from superfood grains, preserving the great taste you want while also being healthier. The Good Flour Co’s All Purpose Flour is high in fiber and potassium while remaining low-sodium.
In October of 2022, Sprouts Farmers Market, the US’s fastest-growing supermarket specializing in fresh, natural, and organic foods, added two of The Good Flour Co.’s leading products to their selection of wholesome and innovative products. Here’s what The Good Flour Co.’s CEO, Matthew Clayton, had to say about the new partnership:
“Their company and culture truly embody personal health and wellness, and our alt-wheat, gluten-free dry blends pair perfectly with the leading brands and products they offer their customers, and it is a testament to the high-quality products that The Good Flour Co. produces that they have selected.”